One-Time Gifts
One-time gifts are single contributions made by donors at any point throughout the year. These gifts are often inspired by specific appeals, seasonal campaigns, cultural celebrations, or special events. They offer donors flexibility and provide immediate support to programs and operations.
Recurring Gifts
Recurring gifts allow supporters to make automatic monthly, quarterly, or annual contributions. Sustaining donors provide stable, predictable income that helps organizations plan for long-term needs. This type of giving often increases total annual support because donors commit to ongoing generosity.
Tribute Gifts
Tribute gifts honor or memorialize someone meaningful to the donor. They are commonly made during holidays, milestone celebrations, and moments of remembrance. Acknowledgment cards, digital messages, or dedicated recognition can enhance the donor experience.
Matching Gifts
Many employers offer matching gift programs that double or even triple an employee’s gift. This maximizes donor impact without requiring additional personal giving. Some companies also match volunteer hours, turning donated time into financial support.
Workplace Giving
Workplace giving programs allow donors to contribute through payroll deductions or employer-organized giving campaigns. These contributions provide steady, long-term support. Examples include United Way programs and federal or state employee giving campaigns.
Major Gifts
Major gifts represent significant contributions that help advance strategic initiatives. These gifts often follow a thoughtful cultivation process involving personal outreach and customized funding opportunities. Donors may support capital improvements, expansions, special programs, or multi-year commitments.
Planned & Legacy Gifts
Planned gifts allow donors to leave a lasting legacy by including the organization in wills, trusts, or estate plans. These gifts strengthen long-term sustainability and honor the donor’s lifelong connection to the mission. Common vehicles include bequests, life insurance policies, and retirement account designations.
Stock & Securities
Donors may contribute appreciated financial assets such as stocks, bonds, or mutual funds. These donations often offer tax advantages, including the avoidance of capital gains taxes. Asset-based giving allows donors to make a significant contribution without affecting day-to-day cash flow.
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